Marketing Communication Strategist
Award-Winning Copywriter/Creative Director
College-Level Instructor of Advertising, Public Relations & Communication Research Methods
LinkedIn Profile: http://www.LinkedIn.com/in/rogergans
Most recently a member of the Communication Department faculty at St. Edward’s University in Austin, Roger Gans formerly served as an adjunct professor in the management and communications departments at Russell Sage College in Troy, NY, and the Sage Colleges of Albany.
His teaching experience includes courses in advertising, marketing, public relations, public speaking, interpersonal communications, and an occasional advanced writing course.
A key area of focus in all his coursework is persuasion: how to practice it, and how to recognize and resist when it is being practiced on you.
When off campus, he is a writer and marketing consultant who specializes in persuasive communications. His advertising work has won dozens of awards for creativity and effectiveness in print, radio and television.
He has written and co-authored more than 100 published articles in a wide range of general interest, scholarly and vertical market journals on subjects ranging from business strategies, management competencies and cultural diversity to neuroscience, karate and golf.
His current projects include research on persuasive strategies for overcoming dispositional and ideological differences in communicating public policy messages, preparing to defend his doctoral dissertation on the roots of problematic disengagement in pro-social activities, and searching for a decent bagel bakery in South Austin.